Archive for the ‘Writing and Speaking’


January 26th, 2008

Article Marketng - Can I Edit My Articles As I Learn More About Article Writing?

Q: I’m just beginning to learn about how to write and market articles. I’m worried that if I submit my articles now and then learn more I won’t be able to change anything. Can I edit an article after it is submitted to the directories?

A: I would rather have my less than perfect article out there working for me than a bunch of not quite perfect articles sitting in my computer. So go ahead and submit your articles, because you can edit them once you have submitted them.

Now, having said that, here are 2 things to remember -

January 1st, 2008

Productive Copywriting - 3 Excellent Moves To Be A Master Copywriter

Copywriting is a craft of art that needs skills and innovative mind in order to become good at it. There are a lot of copywriters who boasts about themselves as prolific copywriters and claim to be masters of copywriting but when you look at how they do their copywriting materials, they are not even reaching the semi professional level. Being a good copywriter takes more than being a good writer. More than that, there are set of skills that you need to develop in order to become one of the rosters of master copywriter.

These sets of skills are further elaborated below:

December 18th, 2007

How To Hire A Speaker

A majority of my work as a consultant involves getting in front of potential audiences via speaking. My speaking engagements, which range from forty-five minutes to all day, vary according to the objectives of those purchasing my services. In other words, I have no canned speeches that I pull out, and I never give the same speech or presentation twice. However, this is not usually the case. In fact, most speakers today take the same speech content and deliver it repeatedly to different audiences. It is because of that propensity for regurgitation of past material that I believe most companies can benefit from the following guidelines to use when searching for your next speaker.

December 17th, 2007

Book Proposals - My Top 10 Secrets

Joel writes books about baseball. He’s a good writer, and his angle is the psychology of sports. The only problem is that Joel is such a fanatic about getting all the science right that he seldom stops to think about the way to sell his work.

When I coached Joel, I told him my first secret: Be commercial. This doesn’t mean you need to forget the science or be crass. But it does mean you need to look at the marketplace.

December 12th, 2007

Article Submission Strategies - How To Create A Resource Box That Sucks

Article marketing requires you to create a great resource box in order for you to be successful. And yet every day I see so many resource boxes that, well, suck.

Sometimes it is helpful to talk about how not to do something in order to show you how to do it well. So here is a list of strategies you can undertake to create a resource box that sucks.

  1. Make the resource box all about you - Tell the reader about all your degrees and achievements, honors, etc. Make a strong effort to convince the reader that you are the expert.

November 20th, 2007

Fast Article Writing - 5 Steps For Create More Money In Article Writing

If you are interested in creating more money through article writing, you need to understand the 5 steps associated with making a profit through fast article writing. By understanding these steps, you will find yourself well on your way towards making money through fast article writing.

Step 1: Know Your Subject
Before you even think about writing an article, make certain that you truly to understand the subject matter you want to address in your article. Nothing is worse or more unprofessional than an article written by a person who does not know or perhaps even understand the subject matter at hand.

November 16th, 2007

Literary Agent Fun Facts To Help You Get Published

Working on a book proposal can sometimes be an exhilarating process, and sometimes it’s just a bore. The reason it’s exhilarating is because you’re imagining the success you could have with the book. The reason it can be a bore is because the book proposal isn’t the book itself, it’s the marketing tool for the book. As a marketing tool it has a decidedly business plan feel to it, and business things can often bore a creative writer. Nevertheless, there are ways to make the process more enjoyable, and one of the best ways to do this is to find some fun facts out about the various literary agents you’re planning to contact.


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